Basic Data
Acronym
22DNPM
Status
elective
Semester
1
Number of classes
4L + E
ESPB
10.0
Study programme
Type of study
doctoral academic studies
Condition / Oblik uslovljenosti
No data
Goals and outcomes
Sadrzaj Predmeta

No data

Literature
  1. Tenč, R., Jeomans, L, Otkrivanje odnosa s javnošću, HUOJ, Zagreb, 2009;

    (Original)
  2. Katlip, S. M., Senter, A. H. i Brum, G. M., Uspešni odnosi s javnošću, Službeni glasnik, Beograd, 2006;

    (Original)
  3. Davis, Aeron, Public Relations Democracy, Manchester University Press, Manchester, 2002;

    (Original)
  4. Jugo, Damir, Strategije odnosa s javnošću, HUOJ, Zagreb, 2012;

    (Original)
  5. Kljajić, Veselin, Savremeni mediji i PR, Zaprokul, Kultura br 139, Beograd, 2013;

    (Original)
  6. Grunig, J.E. and T. Hunt, Managing Public Relations, New York:Holt, Rinehart&Winston, 1984;

    (Original)
  7. Fitzpatrick,K.R, Baselines for Ethical Advocacy in Ethics in Public Relations, Responsible Advocacy, K.R. Fitzpatrick and C.Bronstein (eds). Thousand Oaks, CA:Sage, 2006;

    (Original)
  8. Seitel, P.F, The Practice of Public Relations, New York: 10th ed. Pearson Prentice Hall, 2006;

    (Original)
  9. Stanojević, Dobrivoje, Medijska eristika i javni diskurs; Beograd, Serbika, 2009.

    (Original)
  10. Atlagić, Siniša, Izborne poruke i svest birača: Izborna propaganda u Srbiji u kontekstu psihologije masovne političke komunikacije, Demostat, Beograd, 2020.

    (Original)
  11. Silaški N. i Đurović T., Javni diskurs Srbije; Beograd, Ekonomski fakultet, 2009.

    (Original)
  12. Hans Robert Jaus, Estetika recepcije; Beograd, Nolit, 1978.

    (Original)
  13. Richardson, John E., Analysing Newspapers: An Approach from Critical Discourse Analysis; New York, Palgrave Macmillan, 2007.

    (Original)
  14. Purvis, Trevor and Hunt, Alan, Discourse, Ideology, Discourse, Ideology, Discourse, Ideology...; The British Journal of Sociology, Vol. 44, No. 3. (Sep., 1993), pp. 473-499. Stable URL: http://links.jstor.org/sici?sici=0007-1315%28199309%2944%3A3%3C473%3ADIDIDI%3E2.0.CO%3B2-6

    (Original)
  15. Van Dijk, Teun, Ideology and Discourse Analysis, Journal of Political Ideologies, London, Routledge, June 2006, 11(2), 115-140.

    (Original)
Oblici provere znanja

Pre-exam obligations

Activites during lectures

20

Projects

20

Final exam

Test paper

30

Oral examination

30